iCal (Import to Outlook, Google Calendar, & Apple iCal)
| Tuesday, April 15 | ||||
|---|---|---|---|---|
| 9:00am - 10:30am | K | This Is Not Your Father's Kodak more >> | attendees | Moscone Center, 657 Harrison Street |
| 10:45am - 11:45am | K | The Art of Conversation - Building Great Brands in the Digital Age more >> | attendees | Moscone Center |
| 12:00pm - 1:00pm | P | Tales from the Bleeding Edge - Game-Changing Opportunities for Tomorrow’s Marketer more >> | attendees | Moscone Center |
| 1:00pm - 2:00pm | F | The Campaign Analytics Clinic more >> | attendees | Moscone Center, Room 132-133 |
| 1:00pm - 2:00pm | F | ValidClick AdExchange more >> | attendees | Moscone Center, Room 134 |
| 2:15pm - 3:15pm | P | Media and Entertainment - Programming, Distribution and Advertising in a Multi-Platform World more >> | attendees | Moscone Center |
| 3:30pm - 4:30pm | P | Beyond the Pre-Roll - The State of Online Video more >> | attendees | Moscone Center |
| 4:45pm - 5:45pm | P | Social Network Marketing - Exploring the Value Proposition more >> | attendees | Moscone Center |
| 6:00pm - 8:00pm | S | Media Web Meetup V more >> | attendees | Neue Songbird Nest, 585 Howard Street |
| Wednesday, April 16 | ||||
| 9:00am - 10:00am | K | Consumers, Content and Control: Big Media in the Digital Age more >> | attendees | Moscone Center |
| 9:15am - 9:55am | F | Downloadable Media: The State of the Industry and Success Stories more >> | attendees | Moscone Center, Room 130 |
| 10:00am - 10:45am | F | Downloadable Media Advertising Standards - New Units Debut for Public Comment more >> | attendees | Moscone Center, Room 130 |
| 10:00am - 11:00am | K | State of the Industry more >> | attendees | Moscone Center |
| 12:15pm - 1:15pm | M | Publishing in the Digital Age: How Media Companies are Extending Their Reach more >> | attendees | Moscone Center |
| 12:15pm - 1:15pm | R | Tactical Search: Local & Mobile Search more >> | attendees | Moscone Center |
| 1:30pm - 2:30pm | F | Leveraging Automated Optimization to Lower Your CPA more >> | attendees | Moscone Center, Room 130 |
| 1:30pm - 2:30pm | F | The Campaign Analytics Clinic more >> | attendees | Moscone Center, Room 132-133 |
| 2:45pm - 3:45pm | E | Digital Ad Networks: Are They Safe for Brands? more >> | attendees | Moscone Center |
| 2:45pm - 3:45pm | R | Targeting 2.0: Precision Marketing inthe Digital Area more >> | attendees | Moscone Center |
| 4:00pm - 5:00pm | E | Gamer Nation: Exploring Advertising Effectiveness in the Gaming Ecosystem more >> | attendees | Moscone Center |
| 5:15pm - 6:15pm | X | The Consumer Experience in a Multi-Platform World more >> | attendees | Moscone Center |
| 5:15pm - 6:15pm | R | Trench Warfare in the Digital Age: Relationship Marketing Makes a Comeback more >> | attendees | Moscone Center |
| 6:00pm - 12:00am | S | ADM After the Show more >> | attendees | Kiptronic, 605 Market St. Ste. 1400 |
| 9:00pm - 1:00am | S | The Rubicon Project Party more >> | attendees | Harlot, 46 Minna St |
| Thursday, April 17 | ||||
| 9:30am - 10:30am | X | What Can Mobile Do For You? A Mobile Marketing Primer more >> | attendees | Moscone Center |
| 9:30am - 10:30am | R | Building Lifetime Value: Acquisition and Retention Strategies in the Digital Age more >> | attendees | Moscone Center |
| 10:45am - 11:45am | X | Green Marketing in the Digital Age - Establishing Credentials While Sidestepping the Landmines more >> | attendees | Moscone Center |
| 10:45am - 11:45am | R | Advertising in an On-Demand Universe more >> | attendees | Moscone Center |
| 12:00pm - 1:00pm | M | The Empowered Consumer: Are We Losing Control of Our Brands? more >> | attendees | Moscone Center |
| 1:00pm - 2:00pm | F | The Campaign Analytics Clinic more >> | attendees | Moscone Center, Room 132-133 |
| 1:00pm - 2:00pm | S | Delegate Lunch more >> | attendees | Moscone Center |
| 2:15pm - 3:15pm | R | Making Widgets and Gadgets Work for You more >> | attendees | Moscone Center |
| 3:30pm - 4:30pm | E | Beyond the Banner/Beyond the Network: The Mid-Tail and the Promise of Engagement more >> | attendees | Moscone Center |
| 3:30pm - 4:30pm | R | Email 2.0: The Empowered Consumer and You more >> | attendees | Moscone Center |
| 4:45pm - 5:45pm | K | Internet Superstar, Live at ad:tech more >> | attendees | Moscone Center |
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