iCal (Import to Outlook, Google Calendar, & Apple iCal)
| Tuesday, April 15 | ||||
|---|---|---|---|---|
| 12:00pm - 1:00pm | P | Tales from the Bleeding Edge - Game-Changing Opportunities for Tomorrow’s Marketer more >> | attendees | Moscone Center |
| 1:00pm - 2:00pm | F | The Campaign Analytics Clinic more >> | attendees | Moscone Center, Room 132-133 |
| 2:15pm - 3:15pm | P | Futuresearch - Watch This Space more >> | attendees | Moscone Center |
| 3:30pm - 4:30pm | P | The Modern Agency more >> | attendees | Moscone Center |
| 4:45pm - 5:45pm | P | Social Network Marketing - Exploring the Value Proposition more >> | attendees | Moscone Center |
| 6:00pm - 12:00am | S | SF BIG Party more >> | attendees | 111 Minna Gallery, 111 Minna |
| Wednesday, April 16 | ||||
| 9:00am - 10:00am | K | Consumers, Content and Control: Big Media in the Digital Age more >> | attendees | Moscone Center |
| 11:00am - 12:00pm | K | You Don't Know Jack! Teens Speak Out more >> | attendees | Moscone Center |
| 12:15pm - 1:15pm | M | Publishing in the Digital Age: How Media Companies are Extending Their Reach more >> | attendees | Moscone Center |
| 12:15pm - 1:15pm | R | Tactical Search: Local & Mobile Search more >> | attendees | Moscone Center |
| 1:30pm - 2:30pm | F | Leveraging Automated Optimization to Lower Your CPA more >> | attendees | Moscone Center, Room 130 |
| 2:45pm - 3:45pm | R | Targeting 2.0: Precision Marketing inthe Digital Area more >> | attendees | Moscone Center |
| 4:00pm - 5:00pm | E | Gamer Nation: Exploring Advertising Effectiveness in the Gaming Ecosystem more >> | attendees | Moscone Center |
| 4:00pm - 5:00pm | M | The Geoff Ramsey Experience: Online Video Advertising more >> | attendees | Moscone Center |
| 4:00pm - 5:00pm | R | Measurement Maelstrom: Leveraging Current and Emerging Metrics to Define the New Media Currency more >> | attendees | Moscone Center |
| 5:15pm - 6:15pm | E | The Truth about Mobile Advertising and Branding more >> | attendees | Moscone Center |
| 5:15pm - 6:15pm | R | Trench Warfare in the Digital Age: Relationship Marketing Makes a Comeback more >> | attendees | Moscone Center |
| Thursday, April 17 | ||||
| 9:30am - 10:30am | X | What Can Mobile Do For You? A Mobile Marketing Primer more >> | attendees | Moscone Center |
| 9:30am - 10:30am | R | Building Lifetime Value: Acquisition and Retention Strategies in the Digital Age more >> | attendees | Moscone Center |
| 12:00pm - 1:00pm | X | Optimizing Across Media more >> | attendees | Moscone Center |
| 2:15pm - 3:15pm | E | Traditional Media Gets a Digital Infusion through Mobile more >> | attendees | Moscone Center |
| 2:15pm - 3:15pm | M | How Interactive Marketing Associations are Driving Growth One Market at a Time more >> | attendees | Moscone Center |
| 2:15pm - 3:15pm | R | Making Widgets and Gadgets Work for You more >> | attendees | Moscone Center |
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